Steve Stamkos?

[bustaheims]

I'm not sure if anyone has posted it, but there was a small section in this LINK that suggests Shanahan has met with Meehan to express the Leafs' interest in Stamkos

And then there?s Stamkos' hometown of Toronto. Maple Leafs president Brendan Shanahan has already met with Stamkos' agent Don Meehan to inform him of their interest.

I have no doubt they're meeting with him - even if it's just to be able to show the fanbase that they tried. I don't see them getting into a bidding war or meeting the price he's likely looking for in relation to what other teams will be offering.

 

[ZBBM]

That is when the first new UFA signed contracts are permitted to be announced, yes.

Great.  I'll be at my desk with a turkey sandwich and a bottle of champagne at the ready.

You have to work on Canada Stamkos day?

It's just plain old July 1 here in The Indispensable Nation.?

 

[ZBBM]

I also keep seeing that Tampa is still in the running, that I find hard to believe unless TB offers more than they have so far. If he's going to sign for less, then I imagine he's sign in Toronto over TB, if he's going to sign for the most dollars, that won't be TB either.

Maybe but it's important to keep in mind that at least with Tampa because of their lack of state income tax it's a situation unlike Toronto where he could sign for less than other teams are offering and still take home the same.

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

 

[Bill_Berg]

I also keep seeing that Tampa is still in the running, that I find hard to believe unless TB offers more than they have so far. If he's going to sign for less, then I imagine he's sign in Toronto over TB, if he's going to sign for the most dollars, that won't be TB either.

Maybe but it's important to keep in mind that at least with Tampa because of their lack of state income tax it's a situation unlike Toronto where he could sign for less than other teams are offering and still take home the same.

He could also go 8 years, assuming he wants max term.

I would think he'd of signed already if that's where he's heading, unless he's thinking he'll resign in Tampa unless Toronto offers him 12 million a year or something.

 

[Kin]

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

Nah, we went over that pages ago. It's really not.

 

[bustaheims]

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

This has been covered. That supposed endorsement bump he'd get from being a Leaf? It's much much smaller than that. It's really not significant, at all.

 

[TBLeafer]

I also keep seeing that Tampa is still in the running, that I find hard to believe unless TB offers more than they have so far. If he's going to sign for less, then I imagine he's sign in Toronto over TB, if he's going to sign for the most dollars, that won't be TB either.

Maybe but it's important to keep in mind that at least with Tampa because of their lack of state income tax it's a situation unlike Toronto where he could sign for less than other teams are offering and still take home the same.

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

Well, local endorsements perhaps.  He already has national/international endorsement contracts across what?  4 major brands?

 

[Kin]

I would think he'd of signed already if that's where he's heading, unless he's thinking he'll resign in Tampa unless Toronto offers him 12 million a year or something.

I agree that re-signing in Tampa is unlikely at this point but if we're wildly speculating there are some guys who just want to test the market and use that as negotiating leverage(Kovalchuk comes to mind).

 

[TBLeafer]

It's just plain old July 1 here in The Indispensable Nation.?

Ahh, well enjoy your long weekend Monday off! 

 

[Bill_Berg]

I would think he'd of signed already if that's where he's heading, unless he's thinking he'll resign in Tampa unless Toronto offers him 12 million a year or something.

I agree that re-signing in Tampa is unlikely at this point but if we're wildly speculating there are some guys who just want to test the market and use that as negotiating leverage(Kovalchuk comes to mind).

I doubt Stamkos needs to hit the UFA market to prove to TB that he could get 12 million somewhere else.

 

[CarltonTheBear]

I doubt Stamkos needs to hit the UFA market to prove to TB that he could get 12 million somewhere else.

Yeah I mean Benning's offer to him is on the Canucks twitter page.

 

[Kin]

I doubt Stamkos needs to hit the UFA market to prove to TB that he could get 12 million somewhere else.

He probably doesn't but I think there's something a little different in saying "Increase your offer or I'm going to test the market where I'll probably get 12 million per" and saying "Here are the various offers I have at 12 million per, raise your offer by Monday or I'm gone".

Aside from Montreal, all of the teams reported to be interested in Stamkos have what we could politely call issues in terms of immediate competitiveness. Yzerman might very well think that's his trump card.

 

[Bill_Berg]

I doubt Stamkos needs to hit the UFA market to prove to TB that he could get 12 million somewhere else.

He probably doesn't but I think there's something a little different in saying "Increase your offer or I'm going to test the market where I'll probably get 12 million per" and saying "Here are the various offers I have at 12 million per, raise your offer by Monday or I'm gone".

Aside from Montreal, all of the teams reported to be interested in Stamkos have what we could politely call issues in terms of immediate competitiveness. Yzerman might very well think that's his trump card.

I don't like to think of Montreal as competitive.

 

[ZBBM]

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

This has been covered. That supposed endorsement bump he'd get from being a Leaf? It's much much smaller than that. It's really not significant, at all.

Sorry guys, but I don't believe that for a second.

 

[Bullfrog]

True, but I'm sure his agent has figured in the likely value of the endorsement income he would make if he signed in T.O., which is, to put it in econometric terms, freaking astronomical.

This has been covered. That supposed endorsement bump he'd get from being a Leaf? It's much much smaller than that. It's really not significant, at all.

Sorry guys, but I don't believe that for a second.

As TBLeafer indicated, he's already got national endorsement deals with major brands such as Bauer and Nike. According to this site (http://opendorse.com/blog/top-12-nhl-endorsers/), he's makes the 3rd most of NHLers in endorsements. I don't see how moving to Toronto changes that.

 

[bustaheims]

Sorry guys, but I don't believe that for a second.

National contracts aren't going to be impacted by what team he plays for. They're based on the cachet he already carries. But, even then, the money there is relatively limited, due to the size of the Canadian market, and the impact Stamkos can reasonably be expected to have on market share. Using a celebrity to endorse your product is really only effective if that celebrity can be seen as having any authority about said product. For instance, Stamkos is a useful face for Powerade, but, not so much for, say, GM.

Local contracts? Well, being that I spent most of the past decade working in the advertising industry, I can assure you that the money there is not significant. Most local companies have 6 figure advertising budgets - and that has to cover production, buying ad space/ad time, etc. Bigger local companies may have budgets of a couple million, but, that still doesn't provide them with a ton of money to pay out in endorsements.

Also, there's this:

http://sportschatplace.com/nhl-picks/2014/07/28/top-10-athletes-endorsement-earnings-in-the-nhl

Stamkos is already earning a good chunk of money on endorsements (3rd in the NHL, as of July 2014). That number isn't going to be impacted significantly from joining the Leafs.

 

[KadriFan]

I hope Stamkos doesn't ask Babcock if he can guarantee him a center position...he won't.

 

[Bill_Berg]

Sorry guys, but I don't believe that for a second.

National contracts aren't going to be impacted by what team he plays for. They're based on the cachet he already carries. But, even then, the money there is relatively limited, due to the size of the Canadian market, and the impact Stamkos can reasonably be expected to have on market share. Using a celebrity to endorse your product is really only effective if that celebrity can be seen as having any authority about said product. For instance, Stamkos is a useful face for Powerade, but, not so much for, say, GM.

Local contracts? Well, being that I spent most of the past decade working in the advertising industry, I can assure you that the money there is not significant. Most local companies have 6 figure advertising budgets - and that has to cover production, buying ad space/ad time, etc. Bigger local companies may have budgets of a couple million, but, that still doesn't provide them with a ton of money to pay out in endorsements.

Also, there's this:

http://sportschatplace.com/nhl-picks/2014/07/28/top-10-athletes-endorsement-earnings-in-the-nhl

Stamkos is already earning a good chunk of money on endorsements (3rd in the NHL, as of July 2014). That number isn't going to be impacted significantly from joining the Leafs.

You know Stamkos can't wait to do a Bad Boy commercial. Come on now.

 

[Kin]

Sorry guys, but I don't believe that for a second.

I think that might have to do with your lack of familiarity with the market. National advertisers up here tend to be bigger on Team Canada stuff than they are individual team stuff(understandably, as being on the Leafs is a divisive thing throughout the country). As a result the guys we tend to see on commercials the most are guys who've played a prominent role with Team Canada like Crosby and Toews.

Stamkos coming back could make him a big deal locally but for bigger national exposure that would probably involve making a big splash internationally and it remains to be seen what avenues Stamkos will have to get there(if the NHL doesn't go to the Olympics and the World Cup isn't a big hit).

Just to use an example, PK Subban would be a natural spokesman. He's very good, charismatic and plays for a big market Canadian team. You don't see a ton of him in market though because A) he's a Hab and B) he doesn't have much in the way of a Team Canada resume.

Keep in mind it's a small country.

 

[ZBBM]

Sorry guys, but I don't believe that for a second.

National contracts aren't going to be impacted by what team he plays for. They're based on the cachet he already carries. But, even then, the money there is relatively limited, due to the size of the Canadian market, and the impact Stamkos can reasonably be expected to have on market share. Using a celebrity to endorse your product is really only effective if that celebrity can be seen as having any authority about said product. For instance, Stamkos is a useful face for Powerade, but, not so much for, say, GM.

Local contracts? Well, being that I spent most of the past decade working in the advertising industry, I can assure you that the money there is not significant. Most local companies have 6 figure advertising budgets - and that has to cover production, buying ad space/ad time, etc. Bigger local companies may have budgets of a couple million, but, that still doesn't provide them with a ton of money to pay out in endorsements.

Also, there's this:

http://sportschatplace.com/nhl-picks/2014/07/28/top-10-athletes-endorsement-earnings-in-the-nhl

Stamkos is already earning a good chunk of money on endorsements (3rd in the NHL, as of July 2014). That number isn't going to be impacted significantly from joining the Leafs.

With all due respect, I think you are grossly underestimating how much businesses in Canada, and especially in TO/Ont., would want to associate themselves with a superstar hometown Leaf -- especially if the team starts contending.  Past/current practice wouldn't be a good predictor of that.